GreenHonchos: Defining Retailers In The Online Space

CIO Vendor Each year retail sales is witnessing a tremendous rise in market capture of e-commerce. As retailers continue to see rapid shifts in consumer demands, technological availability is enhancing the Omni-channel transformation. The market is at a point of inflexion where consumer behavior and interaction points are changing the way businesses need to engage stakeholders. This means establishing an e-commerce strategy, developing and implementing e-commerce best practices and deploying e-commerce technology enabled solutions. Noida based end-to-end ecommerce solutions provider –GreenHonchos offers its expertise to start-ups, brands, manufacturers and retailers across this sector. Order management systems well integrated with Payment & Logistics systems over a seamless user experience across Devices and Browsers, backed by strong eRetail Analytics. To that effect, GreenHonchos brings clients one step closer to deeply integrated interactions between customers and suppliers.

Empowering Omni-channel
With India experiencing a surge in the demand of turnkey ecommerce solution providers, the company is vying to position itself as a one-stop shop for brands and retailers. GreenHonchos integrates with various partners in the ecosystem spanning POS systems, ERPs, Warehouse systems, Inventory panels, Messaging platforms, Search tools, Marketing automation systems & more, empowering Omni channels through store orders / pick-up at stores / Pay at stores & more such efficiencies.

The technology platform - GH Accelerate is custom-built using a mix of open-source technologies that focuses on full ownership and lower TCO (total cost of ownership) than other Enterprise Solutions in the market. It is well suited for the India eCommerce landscape where a lack of deep technology adoption among different service providers accentuates the
problems of a streamlined eCommerce. GH Accelerate lets them focus on their business while it takes care of all these essential tasks for them:

• Best-in-class Shopping experience for their consumers, at par with big enterprises and Marketplaces
• Robust and secure Technology platform that can support any high Marketing Campaigns, and Shopping Festivals
• Consolidated Business Intelligence that are meaningful and gives actionable insights to top management
• Coordinated flow of actions between different third-parties: Payment Gateways, Accounts, Warehouse, Shipments and more.

GreenHonchos brings clients one step closer to deeply integrated interactions between customers and suppliers

“We want to be the default choice for medium & large enterprises that may be anywhere in their online roadmap. The consulting intervention is a key point of our engagement where we do not push a product, rather we strategize with the Brand on their mid to long term plans. We believe this is an important layer prior to the Implementation phase of the Technology platform play. It’s in line with the overall channel convergence and cross-channel optimization that is going to be the growth driver in years to come!”, informs Navin Joshua, Director at GreenHonchos.

Based on the client's market/acquisition spend, Green Honchos lays out a Digital marketing strategy, coupled with Content marketing - Creative & Social, with an ROI view for Brands. The business analysts at GreenHonchos strategize the Marketing spend of Brands across the Online domain and layout the implementation plan on exclusive channels as well as Marketplaces so that long term growth projections are chartered for the Brands they work with. With innovative Order management & Fulfilment solutions, their experts maximize Inventory utilization for Fashion & Lifestyle brands to mobilize higher sell-through.